Tom Feltenstein has championed the Neighborhood
Marketing philosophy for four decades. He has always believed
in thinking small and acting locally. He has held the strong
belief that, as a business owner, all you need for success
can be found within your own four walls. He's a passionate
advocate of customer service; both for your external customers
as well as your "internal customers", your employees.
Tom has consulted to Fortune 500 companies,
served as a senior marketing executive with both McDonalds
and Burger King, and senior vice president of Bozell Advertising.
As founder of Power Marketing Academy he educates and consults
businesses in the industries of retail, hospitality, and
service. Power Marketing Academy conducts clinics, seminars,
strategy sessions, and trainings. As founder of Neighborhood
Marketing Institute, he established himself as the foodservice
and hospitality industry's foremost marketing educator.
Tom has received acclaim from the media for his underdog-marketing
tactics from Larry King, David Letterman, FOX News, US News
& World Report, Lou Dobbs, CNN's Tips from the Top,
Wall Street Journal, USA Today, and others.
He has counseled industry leading organizations such as:
Ben & Jerry's, Texaco, Hyatt Hotels, Disney, Coke, Pepsi,
Wendi's, the International Franchise Association, Wolfgang
Puck, Subway, Jani King, LA Weight Loss Centers, Liberty
Tax Services and many more.
He is a renowned speaker, coach and strategist and a widely
published author. He's written eleven books, including the
10-Minute Marketer's Secret Formula (Entrepreneur Press,
2005) and 401 Killer Marketing Tactics to Increase Sales,
Maximize Profits and Stomp Your Competition (McGraw-Hill,
2005).